• This has been a hugely busy and successful show for us, we have seen high level distributors and garage owners. By the beginning of our second day, we had nearly doubled our target for the entire event. Automechanika Birmingham is the only place in the UK for us to launch new products to market because we really do reach everyone!
    Laura jones, Marketing Manager UK, Ecobat
  • The show was the best exhibition held in the UK for a long time and the quality of visitors was extremely high. Business has been positive as a result of the show, with potential for growth with new and existing customers.
    David Houlden, Managing Director, National Auto Parts
  • This is our 4th year at Automechanika Birmingham and it remains to be such a successful event for us. We see new buying teams from shippers, OEMs, Tier 1 manufacturers which lead to business and supports our current growth strategy. We also save time and meet our existing customers here at the event.
    Mike Valentine, Triwall
  • It’s the first time we’ve exhibited and we’ll definitely be back. We’ve seen quality buyers on our stand including distributors, factors and buying groups. In fact, we finalised a deal with a buying group we’ve been trying to work with for months at this show.
    Dan Morgan, Director of Sales & Operations UK-EU-RU, Lucas Oil
  • We use Automechanika Birmingham to launch new products and this year we’ve launched a new loyalty programme because we know we meet the right customers and new connections here in Birmingham. Valeo have already rebooked for 2021
    Michael Gougeon, Director of Marketing, Valeo


Why exhibit?

Automechanika Birmingham, held in association with SMMT, is the only focused show dedicated to the entire UK automotive industry.

Attracting senior professionals from both the automotive aftermarket and vehicle production sector, Automechanika Birmingham provides a launch platform for exhibitors to introduce new innovations, advanced technology and services to the market.

See Event Review Brochure


Automechanika Birmingham brings together the entire UK automotive aftermarket, with some of the best in the industry already signed up in the aftermarket hall and The Big UK Garage Event. The event attracts:
  • major suppliers of parts and components, garage equipment, diagnostics, tools, consumables, accessories, business services and more
  • over 88% of visitors are from the aftermarket including decision-makers from motor factors, workshops, retailers, dealers and specialists.

Vehicle Production

Automechanika Birmingham is THE meeting place for the UK vehicle production sector attracting:
  • major suppliers dedicated to the UK automotive supply chain
  • 12% of the audience are senior representatives from UK vehicle manufacturers and both UK and global tier 1 companies.

2021 exhibitors will benefit from:

  • High quality audience of senior decision makers
  • Educating, training and influencing automotive professionals 
  • Networking opportunities with new and existing buyers
  • Opportunity to launch new products and showcase innovation to UK buyers

We'll support you to attract quality buyers to your stand

Marketing Materials

Marketing Materials

Take the Exhibitor Marketing Package and promote your stand to stand out from the rest. Receive;

  • logos
  • email signatures
  • printed materials
    Get in touch and our team will be able to support your marketing campaign for Automechanika Birmingham.

Call +44 (0) 1483 483984

Press coverage

Press coverage

Get noticed by the press!

We work closely with leading trade publications and associations to deliver your company exposure in editorial snapshots, show previews and news. 

Alternatively call us and share your plans with our Marketing team on +44 (0) 1483 483984

Social Media

Social Media

Connect with us on social media platforms and reach more prospects! Our dedicated Social Media team work all year round to grow our online communities and deliver information about exhibitors to the followers of Facebook, Linkedin and Twitter.

Join the community!



Our website is dedicated to informing visitors about the upcoming event. Share your plans with us through the exhibitor portal and we will help to promote your products, services and technology to all users.